Who should already be using Energy Cards today: 4 profiles that get immediate value from phygital

December 31, 2025
3 min read
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Who should already be using Energy Cards today: 4 profiles that get immediate value from phygital

If you've already heard of Picflow and Energy Cards and identified with the concept, the next natural question is:

“Is this for me now, or is it something for a distant future?”

The truth is that some profiles can derive immediate value from phygital – using exactly the type of content they already produce today.

Let's look at four of them.


1. Athletes who already communicate with fans

Whether professional or in training, every athlete who:

  • posts training routines

  • shows behind-the-scenes of games

  • interacts with fans

…is already one step away from earning with Energy Cards.

Immediate uses:

  • collections by championship or season

  • special cards for decisive plays

  • visual materials for sponsors and clubs

Instead of discarding the best moments in loose files, you start to transform each career phase into an organized visual narrative.


2. Artists who perform live or hold exhibitions

Singers, bands, dancers, visual artists, performers:

  • if you perform shows, tours or exhibitions

  • if you record rehearsals, behind-the-scenes and audience reactions

…you already have everything you need to feed Energy Cards.

Immediate uses:

  • collections from each tour or exhibition

  • themed cards by song, artwork or performance

  • exclusive content for superfans and supporters

Energy Cards extend the stage or gallery experience to the digital realm, without losing the vibe of the physical moment.


3. Content creators with a constant production routine

Creators who already produce content regularly – vlogs, reacts, tutorials, behind-the-scenes, reviews – can use Energy Cards to:

  • reinforce their visual identity

  • highlight key moments (iconic scenes, achievements, collabs)

  • create collections linked to specific channel series

Immediate uses:

  • collections by channel segment

  • cards celebrating milestones (100k, 500k, 1M followers)

  • artwork for thumbnails, covers, and social media posts

Picflow serves as a way to scale the visual aspect, maintaining coherence even with high posting frequencies.


4. Brands that already have an active customer base/community

If your brand:

  • organizes events, training sessions, meetings

  • has a loyalty program, benefits club, or community

  • conducts physical activations in-store or in the field

…Energy Cards can become the official visual link of this relationship.

Immediate uses:

  • collections by event or campaign

  • personalized cards for participants

  • visual archive to remind and re-engage customers

This positions your brand as phygital in practice, connecting what happens live with a memorable digital presence.


How to know if it's the right time

If at least one of the sentences below is true for you:

  • “I already record my moments with photos and videos.”

  • “I already have some kind of audience, no matter how small.”

  • “I want to better organize my story or my brand's story.”

…you are already at the ideal stage to try Energy Cards on Picflow.

The interest in phygital doesn't have to remain just theoretical. It can start now, with what you already experience and record every day.

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